Are you aspiring to be one of the world’s best professional photographers in your niche? Well, you can make your dreams come true by putting in a lot of hard work, practice, skills, determination, network and of course by having a perfect portfolio. To success, it is imperative that you display your work and reach the right audience. Networking plays a vital role here. All you need to do is, create an online photography portfolio and have a strong social media presence.
Here are some useful and handy tips to create an online photography portfolio that will help you take your photography business to the next level.
Display Your Best Work:
Your online portfolio works as your resume, which is a tool to sell your skills. So, create an innovative portfolio online and show off your best work. Showcase some of the best pictures that you have captured for clients to have a great insight on your work and your capabilities.
Choose An Appropriate Theme:
Pick a right theme. You can choose from a variety of interesting themes. Right from a black and white architectural shot with a soft, dreamy, pastel bridal portrait. Show that you can do an assortment of styles in your portfolio. Choose an innovative and interesting heading for the theme you have selected. For example: “Having fun”, “My garden” etc. Choose different subjects and include viewpoints that are overview, medium distance, and close.
Promote Your Portfolio:
You may have created a beautiful site showcasing the best of your work till date. You are now expecting clients to visit your site. However, for clients to visit your site and go through your portfolio, it is necessary that you promote it online first. Get an SEO (Search Engine Optimization) done for your site so that it lists on top of search results online.
Choose the right platform:
There are numerous portfolio sites available online that offer many services. Choose a site that allows you to upload visuals, images etc without charging an exorbitant fees and making a hole in your pockets. Also, choose a platform that makes life easy for your clients. Ensure that you create a user friendly site that is easy to navigate and allow clients to purchase certain pictures directly from your site.
Be active on all social media sites like facebook, twitter, pinterest, linkdin etc and promote your site as well as your work. Try to make and maintain a strong social media presence and gain more visibility of your brand.
These tips and tricks will surely help you create an outstanding online photography portfolio and achieve great success.